Leveraging Technology to Brand yourself as a Successful Agent
In adigital age where almost everyone has access a plethora of information at their fingertips and an obsession with social media, it is more important than ever as a real estate agent to ensure you leverage technology to effectively grow your brand and stand out from competition in a crowded real estate market.
If you are a real estate agents and don’t have Instagram, Facebook, Twitter, YouTube, Google+ and LinkedIn – why not? Social media allows you to market your personal brand as a real estate agent, share your and your real estate agency’s successes, real estate listings and real estate market information to connect with hundreds of potential and existing real estate clients/vendors on a daily basis without spending any money.
These platforms also show people that you are a real person and not just a photo on a real estate sign board or real estate brochure – which builds trust and makes them feel comfortable with you helping them make one of the most important decisions in their life – selling their home.